Jen Bayne
I'm a Senior Product Designer at Trustpilot, with over ten years experience designing B2B and B2C products for startups and scaleups. Passionate about the impact design can have for both the user and business. You can find me over on LinkedIn, writing about design on Twitter and Medium, and making things on Etsy.
Design musings
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An introduction to growth design
Why growth challenges designers to re-think how they work, and businesses to reconsider the value of design.
6 min read
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From zero to design system
A step by step guide to launching a design system at a startup.
9 min read
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First the product, then the design system
The story of building a design system, the startup way.
6 min read
Recent experience
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Trustpilot Consumer
Senior Product Designer in Trustpilot’s Consumer team, designing world-class experiences to help consumers have greater confidence online.
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Trouva B2B
Lead designer on Trouva’s Retail Panel, our B2B system used by independent boutiques across UK and Europe.
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Trouva B2C
Design lead in the Growth squad, focusing on improving customer conversion and retention across trouva.com and checkout.
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Trouva retail design system
Creation and maintenance of the Retail Design System, used by designers and engineers to improve quality, collaboration and efficiency
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Artfinder B2C
Lead product designer and product owner during a period of intense growth to become the world’s largest original art marketplace, with over 10,000 artists.